| According to a research conducted by the Mobile | | | | coffee shop during weekends too. |
| Marketing Association, mobile advertising and | | | | You can advertise offers in coupon magazines, on |
| marketing is set to rise by 26 percent this year | | | | your website or in any or all local newspapers. You |
| making this one of the most interactive, effective | | | | can even post details of the offer in your shop. In |
| and result oriented options, especially for small and | | | | just a few weeks you will be surprised to see the |
| medium businesses. | | | | improvement in sales. You could innovate your |
| If you run a coffee shop, you can use this most | | | | Saturday and Sunday offers and send details through |
| powerful marketing medium to reach out to a huge | | | | SMS to your regular customers. For example, you |
| database of customers in your locality. This medium is | | | | could have a contest for customers who have to |
| evolving at a fast pace as a powerful advertising | | | | answer questions on certain topics. You could filter |
| platform and cannot be ignored by businesses that | | | | customers who win this quiz to participate and fight |
| want to keep up with competition. | | | | for the grand prize in an exclusive game. All these |
| Mobile marketing offers coffee shops an opportunity | | | | promotional activities have become simple with mobile |
| to reach out to a number of customers in the locality | | | | marketing. |
| bringing the business into prominence and establishing | | | | Text message marketing helps you with your |
| a strong presence. | | | | venture and moves forward an effective mobile |
| You can send periodical discount coupons and | | | | campaign to get more and more people recognize |
| voucher codes, text messages on offers and events | | | | and frequent your coffee shop. You can use the |
| at the coffee shop and details of new products | | | | technology to send special alerts and discount deals |
| introduced on mobile phones. For example, you can | | | | to customers for opt-in customers in your area. |
| give away free coffee on a specific day of the | | | | Mobile marketing initiatives have helped quite a few |
| week and can remind your customers through a text | | | | coffee shops build a customer database of 10,000 in |
| word or message. | | | | just a few months. |
| You can provide special offers for opt-in customers. | | | | Replace the less efficient media and reach out for |
| If you find your coffee shop doing excellent business | | | | the potent and powerful long term mobile marketing |
| on busy week days and lagging behind during the | | | | strategy to increase your coffee shop business. Text |
| weekends, you could offer a good discount on | | | | messaging is effectively used by many mobile |
| gourmet coffees on weekends by asking customers | | | | marketing companies to rope in customers through |
| to SMS a select code you through text message. | | | | effective "call for action". We also help coffee shops |
| This is an excellent method of getting your regular | | | | keep in touch with employees and engage them in |
| week day customers make an effort visiting your | | | | different contests through mobile communication. |