| The SMS business is a business i never thought is so | | | | 5. Transport and Logistics |
| lucrative and useful like this ! Though,i got familiar with | | | | 6. Travel and Tourism |
| sending SMS through phone when i started using my | | | | 7. Financial Services |
| then "Motorola T20"phone,way back..Sending personal | | | | 8. Social Networking |
| messages,love,prayer and inspirational messages to | | | | Other facet of life can also use it to their |
| loved ones was the reign of the moment.Even,its | | | | advantage,such as: |
| only few people that knows how to use this for the | | | | 1. Wedding Invitation |
| said purpose. | | | | 2. Launching |
| Later,as i got acquinted with the internet,started | | | | 3. Birthday Invitation |
| coming across website site that offer free SMS to | | | | 4. Burial Ceremony |
| phones on the net but was more popular in the | | | | 5. Coronation Ceremony |
| western world and the middle east.Some phone users | | | | 6. Award winning ceremony |
| switch over to using free internet SMS for their | | | | 7. Meeting notification |
| messages since they are not charged a dime.As this | | | | 8. Customer notification |
| trend continue,some websites transform from free | | | | 9. Political Awareness / Campaign |
| SMS to payment per SMS you sent through their | | | | 10. Result Notification |
| site.Majority left the platform and switch over again | | | | 11. Interview Notification |
| to their phone. | | | | 12. Special season's greetings |
| Why are people switching back to their phone? | | | | 13. Product Advertisement etc |
| Access to free SMS has been denied and so far they | | | | Doing analysis of each of this advantages to both |
| can send a message through their phones with | | | | the business circle and other facet of life,the benefits |
| deduction in Airtime,no need of double | | | | cannot be quantify. |
| payment.Again,no much satisfaction is derived from | | | | The benefits includes: |
| sending an SMS to loved ones,just for personal use | | | | * SMS is now a mainstream response. |
| to show affection or information.This is what runs in | | | | * Highly accessible and is "anytime, anywhere". |
| majority of people's mind and their level of thinking | | | | * Immediate. No call center queuing or having to |
| which am not excluded. | | | | remember a call-to-action. |
| Though,have heard of some companies dealing in | | | | * Cheap Compared to direct calling on a mobile. |
| SMS business but my thought is that,the business is | | | | * Quick & Easy information. |
| not real,time wasting and cannot yield any positive | | | | * Easy to remember than a 10 digit phone number. |
| income in real business life.My thoughts are absolutely | | | | * Discreet, Personal data not transmitted audibly. |
| wrong ! | | | | * Shows your company as forward thinking and |
| Having taking my time to research into this SMS | | | | customer friendly. |
| business,i discovered that there are more to SMS | | | | * Low cost of reply. |
| business.Not the old traditional purpose of sending | | | | * Builds a database of interested consumers. |
| personal messages,love,prayer and inspirational | | | | * Tracking engine. Detailed navigation tracking of |
| messages. | | | | respondents. |
| The business aspect of SMS business is so enormous | | | | * Real-time data 24/7 via our online Management |
| that all facet of life and business circle are not left | | | | Console. |
| out using this trend. | | | | * Can update your marketing messages online and |
| Business circle can use it for their business Application | | | | without additional cost. |
| for competitive advantage, such as: | | | | * Ability to proactively market to consumers after |
| 1. Sales, Products and Marketing | | | | the campaign has ended. |
| 2. Customer Services and Relationship Management | | | | * Optional payment facilities- Sell digital content or |
| 3. Business Process Management and Internal | | | | physical products. |
| Administration | | | | * Discount coupons, Loyalty points, Tickets, Passes, |
| 4. Information Technology and System Administration | | | | Gift coupons etc can be offered in real time. |