| The word SMS is applied as a synonym for all kinds | | | | permits users to store the messages in SMSC when |
| of short text messaging and the user action itself, in | | | | the destination phone is out of reach, that is, either |
| different parts of the world. SMS text messaging is | | | | out of network or switched off. These messages |
| the most commonly used data usage nowadays with | | | | get delivered as soon as the mobile is reachable. |
| 2.4 billion users in the world. 'Internet SMS', that is, | | | | Modification of messages made SMS communication a |
| the sending and receiving of SMS through a PC for | | | | strong marketing device. Campaigns which operate |
| day-to-day business correspondence, is a fast | | | | widely on SMS services have an unlimited reach and a |
| growing means. Mobile users make use of Email or | | | | comparatively less time for response. Surveys show |
| Web SMS to send SMS, or they combine their | | | | that above 90% of sponsored text messages are |
| systems with a Business SMS service via an SMS | | | | read resultant in greater levels of exchange. Business |
| API. | | | | giants of the world have recognized the possibility of |
| The benefits of SMS applications in corporate sectors | | | | SMS allowed communication and they made it a part |
| are linked straight to the benefits of SMS itself. It is | | | | of their external and internal communication policy. If |
| an extremely matured tool of communication and it | | | | you wish to communicate to a certain group |
| assures a high quality of service and level of | | | | personally with no burning of your pockets, then your |
| accessibility. SMS offers some of the benefits as | | | | tool should be SMS powered communication. A |
| listed down: | | | | feasible SMS service is undeniably an intensive means |
| - Though service providers do not promise time | | | | of communication for cost effectiveness and cost |
| frame for delivery of each SMS, 95% of SMS | | | | cutting. |
| delivery is nearly on the spot and hence it is perfect | | | | 'Enterprise messaging solutions' can cut an |
| for notifications and alerts | | | | organization's communications budget as well as keep |
| - Facility to recognize the mobile number of the | | | | in touch constantly with its clients. With the growing |
| sender permits use of interactive workflow usages | | | | mobile domination in the nation, SMS or Short |
| - Single International Standard for SMS permits users | | | | Message Service has grown to be the most familiar |
| to enable software for sending information over | | | | and economical means to exchange information. Even |
| several mobile networks. For example, GSM to CDMA | | | | ventures or businesses have recognized the |
| and vice versa. | | | | advantages of linking to their external and internal |
| - Fame and ease-of-use of SMS implies almost zero | | | | clients via SMS and have accepted a new market of |
| training necessities for users. | | | | Enterprise messaging solutions. |
| - Store & forward facility of SMS messaging | | | | |