| Have any of these happened to you as you market | | | | are that as much as 90% of all emails are sent to |
| your business? | | | | spam), those innovators are turning to text message |
| --You miss important news from your upline or | | | | marketing. It is unarguably, the "next future." |
| company because you weren't at your computer at | | | | Here are the two stats you should know: |
| the right time. | | | | 1) there are more than three times as many cell |
| --You miss something altogether because the | | | | phones as there are computers, and |
| message went to spam. | | | | 2) almost 95% of all text messages are read within |
| --Your email box gets so full you only skim the | | | | the first minute of being received. |
| subject lines, read a couple, select all, and clear the | | | | Read that again. |
| box out. | | | | Now, here are some more: |
| Here's some news: it's the same thing with everyone | | | | --By 2012, the cell phone will replace the computer as |
| else. | | | | the instrument of choice for access to the Internet. |
| Ten years ago, when most people were marketing | | | | --The 18-29 demographic uses text more than voice |
| by phone, and inviting people to hotel meetings, | | | | to communicate. |
| some innovative marketers got ahead of the curve | | | | --40% of people prefer text messaging to TV or |
| and started using email to build a list. They won. | | | | radio for ads. |
| Today, with email being overused (some estimates | | | | |