| One third of people around the world are using some | | | | website medium provide quick access to potential |
| kind of wireless services, most through mobile | | | | customers and helps in spreading business worldwide. |
| phones that has become more useful every day. | | | | The Telecom companies of Brazil own some of the |
| Through this feature people can send out text | | | | most visited websites. Out of these, typically the |
| messages using their mobiles to other individuals | | | | most popular websites belong to Telecom companies |
| mobiles. This is a popular strategy to spread business | | | | like Torpedo Gratis and Mundo Ol. The main focus of |
| around without increasing the advertisement cost. | | | | these companies would be to improve business and |
| There are Telecom brands like Torpedo Gratis and | | | | also to attract customers of other websites or the |
| Mundo Ol which are providing the service of sending | | | | customers who are associated with other Telecom |
| free SMSs through their network. | | | | companies to bring them to their websites to boost |
| Free SMSs have become an instrument for spreading | | | | their sales as the people are also getting attracted to |
| business not just through mobile phones but | | | | these websites since they're getting good service at |
| additionally through some websites which offer this | | | | reduced rates and also the added benefit of sending |
| online facility to structure and send messages over | | | | free SMSs. |
| the internet to the mobile phones of people and once | | | | These companies and all other such companies have |
| these messages are replied back then the reply | | | | launched packages at huge discounts and heavily |
| reaches the cell phone of the sender via these | | | | reduced the rates of other services they provide |
| websites. These sites are becoming a medium of | | | | due to rising competition and also to lure individuals to |
| interaction between mobiles as people send and | | | | spread their business through them. These websites |
| receive messages through these websites with no | | | | are also offering free publicity programs to spread |
| cost. | | | | the businesses all over the world. To survive with the |
| The registration on these web sites costs nothing for | | | | competition in the prevailing market conditions these |
| both individuals and corporate companies. All they | | | | web sites have made space by agreeing to give |
| have to do is register with this kind of websites and | | | | extra services like bearing penalties in the event of |
| start getting the facilities. There are generally some | | | | default by these websites. They are treated |
| limitations on the SMSs which are allowed in a month | | | | stringently by the government if they make mistakes |
| but this varies with different websites. This free SMS | | | | and are also made to bear the loss. Therefore, |
| service provided by a lot of cell operators or by | | | | companies like Torpedo Gratis and Mundo Ol are very |
| some web sites is a medium to communicate with | | | | reliable with regards to contracting with them for |
| family, friends and customers. Therefore, the facility | | | | sending free SMSs and utilizing their other services |
| of sending free SMSs through a telecom service or a | | | | also for publicizing any business through them. |